About Us

We first came to Cluj and spent a weekend here, taking in the sights and sounds, walking around the beautiful cobbled streets, trying the coffee shops found every few metres (a dream for us being coffee lovers!), the cute little squares off the main Unirii Square, visiting some of the local tourist attractions and some amazing local bars and restaurants. 

We enjoyed it so much, we decided to come back to visit again, but for longer, get a feel of the city, the people, the food, the drink, the hospitality scene, and work from here to see how we felt; and we felt at home, wanted to move here - so we did!

With a vast network of contacts and 30 years of experience in events, recruitment and sales in the UK, we are able to help businesses grow their brand, product, revenue and customer base.  Our work has taken us across the whole of the UK from Leeds, Manchester, Shaftesbury, Winchester, York and London, from launching businesses, creating bespoke events and working with the likes of the BBC and Country Living Magazine.  We love connecting businesses with their ideal customers and the launch of the Cluj Card is making this a reality.  We also organise regular Business socials and networking events  to make for an inclusive, cohesive and collaborative business community and are excited to now be immersed in the Cluj community!

Simon Williams

The Co-founder

Simon has 20 years' experience in Sales, Events and Hospitality Management as well as travel and tourism, where he has managed large teams across the UK and Europe.  He has been involved in the launches of several successful brands and businesses across the UK in hospitality, retail and travel and worked with the likes of X Factor and TV personalities.

Simon is now dedicated in using his skill set to help other brands and businesses grow and succeed in Cluj, after a successful 2 and a half years running the business consultancy Lets Market across the UK.

Simon's passions are football, he is a big Aston Villa fan and he has now adopted U Cluj as his team to support in Cluj! He has a passion for travelling, meeting new people, keeping active and socialising.  Having lived in Hong Kong, Finland, Spain, Greece (Kos and Santorini), Simon is now keen to learn about the culture and way of life in Romania.

Fay Williams

The other Co-founder

Fay has 10 years of Recruitment experience across the UK, and she has also spent over 4 years working for regional charities within fundraising and event management.  

Fay is all things Operations and Logistics, using her experience within HR and recruitment as well as stakeholder management to aid businesses with their behind the scenes operations.

Joining Lets Market and marrying the co-founder.....how did that happen?! Fay has helped support Simon over the last 3 years with events, operations and account management.

Fay loves meeting new people and learning about different cultures.  Fluent in Spanish and speaking German as well as a little Mandarin, she is now keen to learn Romanian.


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